President and Principal Owner of the Miami Marlins Bruce Sherman today named Caroline O’Connor as President of Business Operations for the organization, effective immediately.
Ms. O’Connor is entering her sixth year with the marlins. She originally joined the organization in October 2017 as Senior Vice President and Chief of Staff before becoming Chief Operating Officer in 2019. As President, Ms O’Connor will oversee all business operations of the club, including including sales, partnerships, marketing, human resources and diversity, equity and inclusion, finance, legal, communications, community outreach, technology, security, ballpark facilities and special projects.
I want to thank Bruce and the entire ownership group for the opportunity to serve in such a prestigious role for this great franchise. We’ve made great strides in growing our fanbase, expanding our business partnerships, and building relationships with our community leaders, and we have a lot of opportunities ahead of us. I look forward to working with the team to continue to build on this success and deepen engagement with Marlins baseball while establishing LoanDepot Park as a premier entertainment destination in South Florida. — Caroline O’Connor, President of Business Operations of Marlins
Under Ms. O’Connor’s leadership, the Marlins developed strategic initiatives to increase revenue streams and exposure to Marlins baseball and the LoanDepot Park experience. Attendance at LoanDepot Park is up 12% in the 2022 season compared to 2019 (the last time there were seats open year-round) – one of the biggest increases in Major League history. baseball last season – through a combination of growth in the membership base (season-ticket holders) and innovative single-ticket offerings, including the introduction of $1 Kids’ Nights on Mondays and the return of 4 for $44. With a focus on making LoanDepot Park a year-round destination, the stadium will see the return of the World Baseball Classic in March 2023, with LoanDepot Park becoming the first-ever venue to host all three rounds, including the championship game. As the “House of Béisbol‘, LoanDepot Park will host the Caribbean Series in February 2024, the first time the event will be held at a Major League Baseball facility.
Ms. O’Connor has been instrumental in guiding initiatives to continue the organization’s investment in improving Marlins baseball facilities in South Florida and the Dominican Republic. Additionally, she has focused on impacting youth and future leaders in our community through outreach initiatives, including the Marlins’ signature tee-ball initiative, which has nearly doubled in size since its inception. created in 2019.
Ms. O’Connor is a member of the Florida Council of 100 and serves on the board of directors of the Florida Sports Foundation, the Greater Miami Convention and Visitors Bureau and the Parks Foundation of Miami-Dade County. She was recognized in 2021 as an influential businesswoman by the South Florida Business Journal. Prior to joining the Marlins, Ms. O’Connor spent five years as a managing director at Morgan Stanley and six years as a director at UBS Investment Bank. She graduated from Rutgers University and earned her MBA in Finance from New York University’s Stern School of Business. She and her husband reside in Coral Gables with their two sons.
For more information on the Miami Marlins, visit: www.marlins.com